Best WordPress Coupon Plugins


Want to offer amazing discount coupons to your customers? If yes, install WordPress coupon plugins for your website right NOW! This plugin allows you to add coupons or discount vouchers on your products, creating maximum engagement on your page.

A WordPress coupon plugin is an imaginary assistance to handle coupon management. Using this, you can offer discounts on your selling items based on several criteria. This eventually attracts new customers and encourages them to repeat purchases of the old ones. In this way, adding a coupon plugin to your WordPress boost your business reach, creating brand awareness!

So if you have an online business website, get your couple plugin ASAP. But which one to choose? No worries; in this article, we have listed the top 10 WordPress coupon plugins for your convenience. So, without any further delay, let’s get into the discussion- 

What Is a Coupon Plugin? 

A coupon plugin is a tool to offer discount codes on websites integrating with WordPress or other e-platforms. Online businesses use this plugin to provide attractive discounts to boost their sales and engagement. Using this plugin, website owners can offer coupon codes that may include the following-

  • Percentage-based discounts
  • Fixed amount discounts
  • Free shipping
  • Buy-one-get-one (BOGO) offers, and more

You can also set restrictions to specific coupons by implementing limits, minimum purchases, or expiration dates. It further offers customers unique coupon codes. They can use these codes while paying bills to get attractive discounts. 

There are also options to set a fixed purchasing amount to open a coupon code. This makes the customer buy goods to win vouchers. Thus, a coupon plugin can help you to increase your sales and maximize ROI. Here are some categories of online businesses that should have this plugin for their website- 

  • E-commerce websites (fashion, electronics, home goods, or beauty products)
  • Subscription basis online business (meal delivery, beauty boxes, software) subscriptions or online courses
  • Online wellness platforms (fitness centers, spas, or nutrition supplement stores)
  • Travel and hospitality services (hotel booking platforms, vacation rental websites, or travel agencies)
  • Online food delivery services (restaurant websites or meal kit services)
  • Event ticketing (event tickets, concert tickets, or admission passes)

Why Use Coupon Code Plugins For Your Online Store?

There are many advantages of using coupon code plugins for your online store. Here are some of the major reasons- 

Increase sales: a coupon plugin shows attractive discounts and offers, encouraging customers to purchase. Many customers buy products in bulk to keep them in stock whenever they find any discounts. So, when the coupon pops up on the screen, they never miss to grab the opportunity. This eventually increases your sales and helps you grow your business. 

Create brand awareness: When anyone finds coupons in an online store, they share the facts with friends or family. This eventually becomes a marketing strategy that lets people know about your website. The game does not end here. Once a customer purchases products at a discount, they keep an eye on your website on a regular basis. Thus, using a coupon plugin also helps in making your online store engaging.

Attract new customers: Customers don’t find every online platform reliable to purchase. But the coupons or discounts excited them to try new stores. Once they purchase these products and find them quality, these new customers start buying them regularly. In this way, adding coupon plugins in online stores attracts new customers and makes them permanent consumers.

Seasonal or close expiring item clearance: There are many seasonal items that businesses need to clear up before new stocks. In this situation, coupon plugins are an excellent choice to clear these items. For example, summer has started, and you have winter clothes in your store. By providing discounts via coupon codes, you can clear this item effectively. Again, if there’s any product that is soon going to be expired, offer a sale on them to clear the stock. This will prevent business loss.

Compete in the market: The online marketing system of this digital world has made the marketplace very competitive. Customers now get thousands of options to switch from one store to another. A coupon plugin can be an attractive option to keep your business ahead. The attractive discounts it offers to grab the public attention effectively. This eventually creates an opportunity for you to stand firm among the competitors. 

How Important Is a WordPress Coupon Plugins?

A WordPress coupon plugin plays a crucial role in boosting your product sales. But there are more reasons behind the importance of having this plugin for your website. These are as follows-  

Easy Coupon Management: WordPress coupon plugins are designed to create, manage, and update coupons with ease. It provides a user-friendly interface to your WordPress dashboard, making business management super convenient. Anyone can generate coupon codes, set expiration dates, apply usage limits, and specify conditions using a coupon plugin. All these factors save you time while handling promotional campaigns.

Flexible Promotions and Marketing Campaigns: You can offer customers extensive discounts by adding a coupon plugin to your WordPress. These offers attract customers, which works as a marketing strategy. For example- the public tends to buy more products from your website when they find you giving percentage-based discounts, fixed-amount discounts, free shipping, or buy-one-get-one offers. This can eventually boost your sales by many times. Besides, the flexible discounting options allow you to tailor your marketing campaigns based on customer categories.

Enhanced User Experience: WordPress coupon plugin enhances the shopping experience of your customers. They get to purchase a product at a reasonable price, feeling valued. This creates a good impression about your brand that directly affects your business reputation. Thus, the WordPress coupon plugin helps you to grow your business in an effective way. 

Integration with Other WordPress Plugins : A WordPress coupon plugin can take your business management to the next level by integrating it with other relevant plugins. These may include- 

  • Email marketing plugins
  • WooCommerce (e-commerce) plugins
  • Affiliate marketing plugins, etc.

Using such a coupon plugin increases the functionality and effectiveness of the coupon campaign. So, if you want to boost your business, a WordPress coupon plugin is there to help you!

Factors to Consider Before Installing a Coupon Plugin

Compatibility With WordPress Version

All Coupon plugins are not compatible with every WordPress version. So before you install any plugin, ensure it can support your WordPress. You will find this information on the official website of the plugin. In case the coupon plugin is not compatible, avoid installing it.  

Features & Functions

Coupon generation is the general criterion of every coupon plugin. But there are some other features that you must look for before installing any coupon plugin. These are- 

  • Multiple coupon types: Always choose a coupon plugin offering multiple discount options. For example- percentage-based, fixed amount, free shipping, etc. Having this feature in your WordPress allows you to give discounts on various levels. Besides, the BOGO (buy-one-get-one) coupon option is another category to consider.
  • Usage limits: If you don’t put any limit on discounts, it will affect your business. But having a usage limit feature in your plugin can save you from such loss. It has coupon limiting options like- limit per use, per order, or overall usage limits.

So, while choosing any coupon plugin, make sure it has a usage limit feature. This allows you to keep your business on track. 

  • Coupon template: Having a coupon template feature in the WordPress plugin makes coupon creation much easier. You don’t need to worry about the format and design. Clicking on the template, you can get the vouchers ready! 
  • Email marketing integration: To use the coupons of your website as a marketing tool, consider their integration with emails. These features will notify your customers about the discounts and available offers. By getting notified, customers will know about the sales & visit your website with the intention of purchasing. 
  • Social sharing of coupons: Just as email marketing helps boost business, a social sharing feature in the coupon plugin does the same. In Fact, it is more effective than email. Having this feature in your WordPress, you can directly share discount updates on social platforms like Facebook, Instagram, etc. 
  • Multi-language support: You can extend the reach of your coupons by having a multi-language supporting feature. This allows you to translate the discount details into different languages. So this will eradicate the language barrier taking your business to a worldwide platform. 
  • Compatibility with popular e-commerce platforms: To ensure the smooth function of the plugin, you should consider its compatibility with other e-commerce platforms rather than just WordPress. These may include- WooCommerce, Shopify, and Magento.
  • User Friendly: Look for a coupon plugin that is user-friendly and intuitive. The user interface of your selected plugin should be easy to understand and navigate. This will help you to create and manage coupons without a steep learning curve. Doesn’t matter if you are a newbie or an expert; accessing such a plugin is super easy. But how to know if the plugin is user-friendly before installing it?

Customization Option

When installing any coupon plugin, check the level of customization it supports. An extensive customization option in your plugin will allow you to design the coupons matching your website theme. Here are some customization facts to consider in  a coupon plugin- 

  • Coupon design- layout, colors, fonts, and styles
  • Coupon placement- pop-ups, banners, sidebar widgets
  • Code generation- custom code formats or unique identifier systems
  • Message & labels- coupon descriptions, success messages, error messages, and labels display

Updates & Supports

Check the updating history of the coupon plugin to know its activeness. The developers frequently update a well-managed coupon plugin. This adds better features to the plugin. The update history also hints at supporting facilities from the plugin team.

Reviews & Ratings

Before installing any coupon plugin, you must check the ratings and reviews of the user. Don’t install any plugin with a lower rating of less than three. It is better to consider options with higher ratings, more than four stars out of 5. Besides, read the reviews of real users to get an idea of user experience.


The price of the plugin is a big factor to consider in selecting any coupon plugin. You will get several payment options and freemium versions. Before investing money in any coupon plugin, use its free version, see how it works, and then make a purchasing decision. This will help you to choose the right option. 

Coupon Plugins Comparison Table

Name Active Installations Price Free Version Availability  Rating
Discount Rules 100,000+ Starts at $41 per year Yes 4.8
WooCommerce Extended Coupon  30,000+  N/A Yes 5
Smart Coupons 20,000+ $99 per year Yes 4.9
Coupon Generator 10,000+ N/A Yes 4.5
Advanced Coupons 10,000+ Starts at $119 a year Yes 4.6
Coupon Creator 9,000+ Starts at $34 per year. Yes 4.3
Coupon & Discount Code 4,000+ N/A Yes 5
WP Coupons and Deals 3,000+ Starts at $29.99 per year Yes 5
Coupon Box 2,000+ Starts at $26 per year Yes 4.6
Affiliate Coupons 2,000+ Starts at $12.99 per month Yes 4.6

Top 10 Coupon Plugins List

The above chart has already given you a basic idea about our listed coupon plugin for WordPress. In this section, we have prepared a detailed discussion on these plugins. So, go through the features to get the best one for your website- 

Discount Rules for WooCommerce 

Discount Rules for WooCommerce

If you want to sell more products by offering attractive discount coupons, Discount Rules for WooCommerce is an excellent choice. It assists you in creating a wide range of discounts offered to your customers.

The buy one get one free (BOGO) option of this plugin attracts the targeted audience, which maximizes your selling. Besides, the premium version of this plugin also allows you to set discounts based on categories, attributes, and customers. The customers will get to know about these offers through email notifications. These will also pop up on the product page, product details page, and carts.

Key Feature:

  • Percentage based discounts 
  • Compatible with WooCommerce
  • Store-wide global discount
  • Tiered-based, cart-based, order total, number of line item-based, date-based discount, and more
  • Show discount table on product pages
  • Buy One Get One Free discounts in WooCommerce (BOGO Deals)
  • SALE Badge for discounted products 

WooCommerce Extended Coupon 

Looking for an automated coupon feature for your WooCommerce platform? Go for WooCommerce Extended Coupons. It is a highly functional WordPress coupon plugin. By adding this plugin to WordPress, your customers will automatically receive discount coupons in their carts.

WooCommerce Extended Coupons come with both free and paid versions. With the pro (paid) version, you will get extensive facilities like- free product adding, quantity / subtotal-based coupons, restriction setting, and more. All these excellent features have rightly made this plugin gain a 5 out of 5 rating in WordPress!

Key Feature:

  • Apply coupon via an URL
  • Auto coupons
  • Restrict coupons by shipping, payment, certain customer roles, and product combination
  • Add free products to the cart (Pro)
  • Quantity / subtotal-based cart discount (Pro)
  • first purchase coupon (Pro)

Smart Coupons

Smart Coupons

When it comes to free coupon plugins for WordPress, nothing can beat Smart Coupons. It is an excellent WooCommerce-compatible plugin enabling many advanced features for free. Smart Coupon brings its user BOGO deals, giveaway auto-apply features, easy coupon management, and more.

You will also get a variety of coupon restriction options with this plugin. The latest update of Smart Coupon also includes full or particle discounts. That is, after spending a certain amount on the first product, the customers will get a discount on the second item.

In addition to these, its smart features include- seasonal discount offers, coupon shortcodes, Create coupon URLs, and more. However, Smart Coupon also has a paid version offering more impressive features. You can easily Import WordPress coupons and design gift vouchers with the premium version. 

Key Feature:

  • My-Account page coupon preview
  • Auto-apply of coupons
  • Shipping, payment, and user role-based coupons.
  • Coupon giveaway
  • Create coupon URLs
  • Offer ‘seasonal discount offer’
  • Duplicate coupon 
  • Coupon shortcodes
  • History based coupons/discounts (Premium)
  • Giveaway multiple free products (Premium)
  • Import WordPress coupons (Premium)

Coupon Generator 

Coupon Generator

With Coupon Generator, you can create thousands of coupons at a time! This WordPress coupon plugin offers you a simple three-step coupon setting, that too in low-cost hosting. It can be an ideal choice if you are looking for a free coupon generator. However, you will not get advanced functions in this. But for regular WooCommerce coupons, Coupon Generator can assist you in offering bulk discounts to your customers.  

Key Feature:

  • Tested up to 1,000,000 coupons.
  •  3 easy steps coupon generator process
  • Supports WooCommerce 

Advanced Coupons

Advanced Coupons

Are you looking for extended features for WordPress coupons? Advanced Coupons is your ultimate solution. The free version of this plugin is enough to create a 100% effective coupon setting. It includes features like – cart conditions, BOGO, url coupons, coupon role restrictions, store credit, and more free of cost.

This plugin can save you money by smartly restricting coupon deals. Thanks to  Cart Conditions of Advance Coupon for this excellent facility. However, if you want more advanced features, it has a premium version too. 

Key Feature:

  • Refund orders to store credit 
  • WooCommerce coupons restrictions
  • Cart Conditions (coupon rules) to avoid accidental coupon discounts
  • Run WooCommerce BOGO deals.
  • Grant customers WooCommerce store credit
  • The appearance of coupons on the quick order preview box

Coupon Creator

Coupon Creator

Coupon Creator is a popular WordPress plugin that supports troubleshooting bugs and related issues. The recent update of this plugin has added a new feature- Coupon Block. This shows a single coupon or a loop of coupons that you can align and arrange. Besides, Coupon Creator has many template options-

  • Modern Advanced Template
  • Lower Third Advanced Template
  • Highlight Advanced Template
  • Lower Third Advanced Template

The pro version has a more extended option. Using this allows search coupons searching and categories in the dropdown. You can also select/customize the size of the coupons with a paid version. 

Key Feature:

  • Block editor support for coupons loop
  • Reveal code & dynamic code feature
  • Vendor and location taxonomies
  • Quick and bulk edits 
  • Recurring expiration (pro)
  • Customizations – shortcode, filter bar, and template system (pro)
  • Search coupons and categories
  • Visual editor

Coupon & Discount Code

Coupon Discount Code

Whether you are an expert or a newbie, Coupon & Discount Code is your best assistance in managing call-to-action (CTA) buttons. This simple coupon creator generates a reveal button to post on your pages quickly.

Once you submit your button text, text reveals, and link, it will immediately create coupons with shortcodes. These buttons are created with a minimum of Javascript, HTML, and CSS code. This makes them small, quick, responsive, and SEO-friendly.

So, you will need not to worry about the website slowing down. Coupon & Discount Code offers you an extensive customization option. You can adjust the color scheme of the coupon to match your website theme. 

Key Feature:

  • Shortcodes
  • Buttons with full width
  • W3C Valid & SEO Optimized GDPR Compliant Code
  • Friendly customer service
  • Display Text Upon Click
  • Customized colors and various color schemes
  • Fully responsive
  • Click to Uncover Feature
  • Buttons for Clone / CopyCenters
  • All plugins and themes are compatible
  • No tracking or logging of IP

WP Coupons and Deals

WP Coupons and Deals

Want to advertise affiliate discounts and coupons on your WordPress website? If yes, WP Coupons and Deals is an excellent option. This plugin offers you three types of coupon creation; these are-

  • Coupon
  • Deal
  • Image

Besides, the use of this plugin is simple and quick, thanks to its shortcode options. You can add coupons and deals to your posts and pages using a simple shortcode. You can also use widgets to show the coupons on the sidebars or other widget areas.

What is more impressive is that WP Coupons and Deals come with a click-to-copy coupon feature. This allows the customer to copy and use the coupon code for discounts. 

Key Feature:

  • Extremely lightweight, loads quickly.
  • Appealing and flexible shortcode.
  • Coupons with a live preview.
  • Shortcodes are added directly from the post editor.
  • Copying option by clicking
  • Individual coupon voting system
  • Buttons for social sharing
  • Category-wise coupon arrangement
  • Coupon expiration display
  • Conditional loading of stylesheets and scripts

Coupon Box

Coupon Box

Coupon Box is another amazing plugin for WooCommerce. But what makes it different from other options is its email subscription option. It targets email marketing by offering attractive coupon packages and discounts.

Coupon Box shows a subscribe email pop-up to new visitors, requesting them to subscribe via email in exchange for coupons. It then generates and sends a coupon code to the subscribed email address. You can also view the subscribed email addresses in the plugin’s backend.

For more convenience, this plugin allows API to sync with your email marketing platforms like- MailChimp, Active Campaign, and SendGrid. Besides, Coupon Box has a strong security system. It integrates with Google security regulations to keep your website safe. 

Key Feature:

  • Display coupon box pop-up
  • Subscribe reminder time
  • Conditional tags
  • Integrates some email marketing platforms, 
  • GOOGLE RECAPTCHA- “I’m not a robot” Checkbox & reCAPTCHA v3
  • Shop Now button on the email coupon
  • GDPR Checkbox
  • Multi-language coupon box (Paid)
  • Full email API (Paid)
  • Auto update (Paid)

Affiliate Coupons

Affiliate Coupons

The last coupon plugin is Affiliate Coupons excellent for affiliate marketers. It is designed to maximize your revenue by promoting discount codes. You can easily create vendors for affiliate coupons using this plugin. It lets you view, copy, and click data across all campaigns. This enables monitoring the effectiveness of your coupon plugin. Besides, Affiliate Coupons offers three coupon templates- 

  • Standard templates 
  • Grid templates
  • List templates

What is more impressive about Affiliate Coupon is its clever filtering and searching feature. This allows you to check coupons individually and quickly. You can also see different coupons spread over multiple pages. Additionally, with the pro version, you will get extensive customization options to place the discount buttons. 

Key Feature:

  • Easily links for affiliate coupons 
  • Display coupons via shortcode
  • Filter your coupons
  • coupon templates
  • Fully integrated widgets
  • Click-to-reveal discount codes
  • Powerful & comprehensive search 
  • filter function
  • Highlight single coupons
  • Smart event tracking

The Bottom Line

Coupon plugins are essential for product/service-selling websites. It offers attractive discounts that attract customers and encourages them to purchase. The above-listed coupon plugins are excellent choices for WordPress. You can select any of them, as they all have good ratings and reviews. Yet I’m summing it up for your convenience.

If you are looking for a coupon plugin for WooCommerce, choose anyone from- Discount Rules for WooCommerce, Coupon Generator, and Coupon Box. Again, Advanced Coupons and Smart Coupons are amazing for free use. But if you want plugins with extensive features like an email subscription, go for Coupon Box. It will not only work as a coupon plugin but also as a marketing tool! So wait no longer; know your needs and choose the plugin you find best for your website. 

Frequently Ask Question

What is the best free Coupon plugin for WordPress?

Advanced Coupons is the best choice for a free Coupon plugin for WordPress. You can get extended features like cart conditions, BOGO, url coupons, coupon role restrictions, store credit, etc., for free.

Which is the best WooCommerce Coupon Plugins for more functionality?

Smart Coupon is the best option for WooCommerce for more functionality. Besides the basic coupon criteria, it includes smart features like- seasonal discount offers, coupon shortcodes, Create coupon URLs, and more. Besides, the latest update of Smart Coupon also includes full or particle discounts.

Can I offer discounts for specific products or categories using a coupon code in WordPress?

Yes, you can offer discounts for specific products or categories using a coupon code in WordPress. For this feature Coupon Creator and Affiliate Coupons are excellent choices.

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