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Are you trying to reach your audience day in and day out? Yes, it’s probably not that easy to grab attention all the time. Whatever your business is, small, or big, lead generation initiates explosive growth.
To begin with the lead generation, popup plugins are essential. Of course, WP is the first website builder that comes to our minds. But what about the WP pop-up plugins? Trust me, there are a myriad of picks for you. Want to know what are the 10 best WP popup plugins? Let’s get a broad insight into it!
What is a Popup Plugin?
It’s the sudden appearance of information on the screen. When you enter a website, there comes a notification to enter the email, agree to cookies, special deals, and many more. We are well known for the Pop-ups because nowadays, almost all websites plugin this special graphical presentation. You know what it’s one of the best ways for online advertising and branding. This small window will be on the user’s visual interface on their electronic screen when they browse your website.
The trend of popups or customized notifications varies with the purpose. You can plugin your popups for new visitors, special visitors, or all the visiting audiences. It’s a functional technique to grow your website and grab more audiences. Later on, you can use the popup information for business analysis.
Why do we use a popup plugin? Because it’s a promising tool for lead generation.
Moreover, popups are a really good deal for websites but what about the audience? Imagine, you are browsing for an urgent need but suddenly a popup overheads. Well, that’s annoying and we just click the cross over it. But there is a popup conversion rate that shows when you should show the popup to your audience. Let’s quickly go through some conversion factors.
- Stepping Process: Well, you don’t want to waste your audience’s time, right? So, when you put a single-step process that means you ask for their email at the beginning and ask for other preferences later, you will get the lead easily. But when you first put the other information form and then add the email option, the chances of getting more email addresses are less. Because people can cut down the process anytime but when they put the email at the first step, your website will store the email even if they cut it down. According to statistics, a single-step process has a 100% conversion rate whereas a multi-step popup has a 76% conversion rate.
- Popup with pictures: Illustration makes everything rigorous. So, according to research the popups with pictures have a 3.8% conversion rate and without a picture, it’s 2%. For bumper responses, pictures are a must.
- Countdown timer: It’s the best way to make your audience active. When they have promotional campaigns, flat/big sales with timer, they take the decisions more quickly. Mostly for e-commerce sites, this popup hack is the best. It’s like taking control of the shopper’s mind. With countdown, the conversion is 8% and without timer, it’s 3.8%.
- Timing of Popups: It’s always better to research the customer traits of browsing any website. That helps you to understand when to reveal the popup and get the email addresses of your audience. Well, popups that appear eight seconds after entering a website have the highest conversion rate, which is 3.6%. Other timing doesn’t trigger the customers.
So, now you know what are the pop-ups and how the website can utilize the conversion rate by considering some little factors.
Why use a WordPress Plugin?
Many website builders offer you themes, and plugins to flourish your website’s look and function. But why do you go for WordPress? Well, this open-source website builder comes with a bunch of popup plugin options. It offers-
- No code or low code option is the best one. You can just drag and drop your popups and simply get your website done.
- Again WP offers different types of popup plugins and you can choose any of them according to your criterion. You can choose pop-ups with A/B testing as well.
- Popup plugins in WordPress can tag the email options and ultimately serve the purpose of generating more leads in a row.
What to Look for in a WordPress Popup Plugins?
The WP pop-ups are handy and you can easily pick any of them but before choosing the one, you need to count on some specifications. Like…
- Loading time: You can’t be late on your audience screen. Some plugins can hinder the speed of a website. To avoid such situations and enlist more email addresses, go for the right pop-up plugin. Remember your SEO scenario while choosing a popup. You can try the pop-up plugins to see how it works.
- Matches with WP hosting: If your popup plugin and WP hosting mismatch, then it will be a great disaster. Your plugin must match the website and be able to appear with all features on all types of screens.
- Easy to customize: Make sure, the WP pop-up plugins are easy to customize and you can add your taste to it. Most of the WP pop-ups are just easy to run with a point-click editor.
so, these are the three things you need to keep in mind before confirming your WP popup plugins.
Tips for Using Pop-Ups
Whenever you try to fence your boundaries, popup notification works the most. By integrating the pop-ups, you make your business more frequent and visible. So, you can say it’s a way to stay connected to your customers. Now if you are a new builder, catch the below notes about popups-
- Popups should be relevant and on time.
- When you are decided on a popup in WP, install it and then activate it. Your popup plugin will be done.
- Make pop-ups colorful and eye-catching to grab the user’s attention. But not annoying.
- When plugging the popups, you need to target your audience. The targeting technique could be anything. You can add age limit, screen type, location, and customer type either old or new.
- “Call to action”, this one is for the user. Your pop-up would trigger the users and they respond. Like, To show the options for clicks, scrolling, page entrance, and exit intent.
- Try to showcase the discounts, and special offers in the popup for your audience.
- Lastly, try to customize the pop-ups according to your customer’s feedback and experience. So, there should be a comment box on your website regarding the popup experience.
I guess these are the simple tricks and hacks you can apply to boost your website and be more appealing to the customers.
The Final Collate and Contrast Table
| Name | Active Installation | Price | Free version availability | Rating |
| ThriveLeads | N/A | 99$/year | No | N/A |
| Icegrams | 30,000 | 97$/year (Premium) | Yes | 4.7 |
| Popup Maker | 700,000 | 87$/year | Yes | 4.9 |
| Popup Builder | 200,000 | 49.95$ to 145.95$ per year according to your plan | Yes | 4.8 |
| Optinmonster | 1+ million | 9 to 19$ per month. | Yes | 4.4 |
| Hustle | 100,000 | 49$ per month | Yes | 4.4 |
| Bloom | N/A | 89$ per year | No | 4.5 |
| Sumo | 40,000 | 29$/month | Yes | 4.2 |
| MailOptin | 30,000 | Single site-69$ and three sites- 99$ per year | Yes | 4.8 |
| TrustPulse | 40,000 | 5$ per month | Yes | 5 |
10 Best WordPress PopUp Plugins
To make your website more visible and to count more leads, you need to work on the best WP popup plugin. No worries, we have got this for you. In the following, you will be introduced to the ten best WP popup plugins, how they work, and what they offer. So, let’s begin.
Thrive Leads
This popup plugin serves all the purposes that an ordinary plugin covers. Besides it makes the business smarter and an easy option for the non-expert people. Because there are templates available for you like- sticky ribbon, popup lightbox, slide-in, opt-in widget, screen filler overlay, the multiple-choice fillup box, and so on. Moreover, it is possible to have a higher conversion rate in your smart business with Thrive leads. You can have every single piece of information about the opt-in forms with this ultimate list-building plugin. Almost 114117 users are loving the thrive leads services. This plugin follows easy steps-
- drag and drop,
- A/B testing,
- precise target,
- and overall analysis.
So, with thrive leads you get access to a wide range of opt-in forms and build smart links for your ultimate audience.
Pros
- Provide a higher conversion rate with lots of opt-in forms and a variety of features
- Fast and easy drag-drop process to build the listings
Cons
- Not all templates/themes are up to date and
- Getting help from the thrive team can be slow.
Icegram Engage
30k users are fond of Icegram Engage. They are free but also come with a premium version that facilitates your plugin experience a bit more than the free one. No need to be a design expert or follow any golden rules to add the pop-up plugin to your website. If you think, you always need a web to develop the website, then you are wrong. Icregram made it easy for mobile users to be a part of designing. It is available in two languages- English and Spanish. Email options, lead generation, campaigning, action bar, CTA plugin, and message options all in one Ingram. How to add the plugin?
- Add a new campaign and add anything for you from 50+ readymade templates.
- Edit and use the template
- Set the outlook, set trigger rules, color, etc.
- Then preview the popup template and go for it.
Being a businessman, sports expert, journalist, or online shop, you can find different options from Icegram for you.
Pros
- A great technical support
- Affordable price
- Useful for many service holders and runs in other browsers as well.
Cons
- Feature and use are sometimes critical.
Popup Maker
Here comes another golden option to make your website full of excitement. That is the WP popup maker plugin. Around 6 lacs websites are made with this. Well, what’s the hype about this popup plugin? It has 20+ premium features for you. There are premium targeting options, scheduling, interaction, exit modals, email listing, and many more for the websites. Moreover, with the Popup Maker, you can pick any way to trigger your audience. However, you can get 12 different languages in this WP plugin. The AI integration and list of pop-up plugins are always available with this one. You can customize as much as you want like locations, texts, and content. You need to follow simple steps like:
- Open popup maker
- Add popups, then add new pop up
- You can edit, trigger, and have other options and finally publish.
Pros
- Free plugin and Responsive
- Targeting options are clever and for different users the user many is also different.
Cons
- Most of the advanced features are not free. But you have a higher conversion rate with those. So, one might not always be able to stick to the free features.
Popup Builder
This WP plugin is famous for making popups that appear greatly on mobile screens. Yes, you read it right. So, when you have a surge of customers that use mobile, you can knock the popup builder. Once you enter the popup builder, you can choose to add countdown popups, locations, images, conditional, etc. It offers 9 different languages to operate with. However, for e-commerce sites, it’s the best option because it has higher conversion rates, and the countdown to capture the customers. There are 28+ ultra features to make the pop-ups relevant and functioning. Moreover, it makes the WP website easy to coordinate with another necessary plugin. That means third-party plugin integration. How to get started with Popup Builder?
- No coding knowledge. Need to choose the type of popup you want,
- The customization option for each one is separate.
- Add a popup builder plugin, add new, choose your popup option, edit, and be ready to publish.
Pros
- Promote mobile-friendly pop-ups.
- simple use and easy to understand.
- The premium features have a set of price ranges and you can choose the best one for you.
Cons
- Some face problems with the interface and there is no license option on the menu.
- The additional functions work best on premium purchases.
Optinmonster
A great WP plugin tool to meet your marketing strategies within a few steps. Not annoying for the customers but effective. You can increase your sales with boost promotions, and conditional targeting. Once the customers visit they are bound to become the subscribers. What to expect from optinmonster? It has an app. Yes, when you register to the optinmonster plugin, you can also download apps for a more advanced experience. It offers service in 15 different languages! Slide-in popups, floating popups, Yes/No popups, newsletters, the most exciting ones Canvas custom pop-ups, and mobile popups, all available in this monster box. Does it need so much effort? No.
- Easy drag-drop style to make your popup. Choose the template and campaign first.
- Edit the popup, and add -new features to it.
- Preview and publish.
Pros
- The support team is awesome. It makes a strong bonding with the community and responds quickly.
- Flexible for the user to play with templates in WP or even on other websites.
Cons
- The optinmonster is not free
- Some integrations can’t work seamlessly.
Hustle
Here comes the ultimate email marketing plugin. Your marketing becomes way easier and more fun with this WP plugin. Don’t worry about the device you have. Hustle is hassle-free with computers and even mobile. So, you can create your slide-in, opt-in, shortcodes, and many more. It’s available to operate the hustle in six different languages! Let’s bump into their features.
Of course, it is easy to pick any template for any business, targeting the audience is easy with hustle, and helps to set the start and end date for any campaign. Moreover, the exciting part is to add the social sites widget to your popups. Following this increases your customer and subscriber also in other social networking sites like Facebook, Twitter, and others. It offers a bunch of other plugins like Brandra, and Smush to make your website more lucrative. How to start the journey with Hustle?
- Instant templates
- Add a new one, edit accordingly
- Hit the publish button.
pros
- Super easy and comes with many popup templates
- A 24/7 support system is available for the users
- Exit intent is free, which is superb.
Cons
- Might have some difficulties with website loading options or may break down the website
Bloom
Another email marketing pop-up you can add to your WP website. With this plugin, you can hope to list more mail simply the leads 20 times higher than normal mode. It has 19 email marketing integrations to make the business analysis even more powerful. No worries, you don’t have to start from scratch. You can choose from 100+ readymade templates. Gives you a free field to design the popup. That’s why there are six different display types. Also, you can try for 30 days to learn more about the Bloom plugin. Moreover, once you have the Bloom account, you can tag that into the WP dashboard for an intuitive experience.
Pros
- Best to use for slide-in box popup
- It comes with 18 premium features.
- The support system is available and responsive
Cons
- No drag-drop live builder, so the user finds it dated and complicated
- Existing intent triggers are not found and results in less conversion rate.
- Not free. If you have a Divi account then you can get Bloom in the package.
Sumo
Next up we have the Sumo WP popup plugin. In general, it is mostly used for e-commerce mail marketing. People are fond of it and see the before-after result in their business with Sumo. Creates a higher conversion rate and customer engagement is always on a positive note. Even if your customer leaves, the Sumo popup plugin has the e-commerce integration to get them back. Live analysis of the business. From every email subscription, you can learn how much ROI your business had. All in all, it’s a sound tool to build your email listing. Include SEO-friendliness, and has amazing e-commerce features.
Pros
- Gives e-commerce sites more ROI
- Easy to deal with
- Offers exit modal, countdown, and scroll-down options.
Cons
- Once you have enlisted the email of your customer, you can’t exclude them right away. That creates difficulties in targeting.
MailOptin
It’s one of the best ways to build an automated newsletter. This WP popup plugin is specific and easy to use. It has available three languages to operate. The form and template are user-friendly. To generate the maximum lead, you can pick MailOptin’s widget form, lightbox popup, CTA( call to action), page-level targeting, etc. The newsletter option has broadcasting, and scheduling flexibility. However, it also has wonderful integration with an email marketing platform. The free or lite MailOptin can easily serve the above criteria. But the premium one has a lot more to offer. Powerful content locker, A/B testing, display rules, and triggers. How to make the best marketing popup with MailOptin?
- Watch the WP dashboard, then enter into the mailOptin, install, and activate
- Add the ready-made templates. Work on it.
- Preview and publish.
Pros
- Best for newsletter automation
- Simple drag and drop with lots of Optin options
- Great support system.
- The plugin edits are visible
Cons
- Sometimes kills speed and provides a buggy experience.
TrustPulse
A plugin that is a bit different in action and purpose, this WP plugin promotes social proof. It boosts your sales and marketing rapidly. Using the FOMO ( Fear of missing out) makes it an effective one. The Fomo plugin makes more members with social proof. However, you can bind your customers with live stream, on-fire, and FOMO notifications. So, you can pick the one type for you according to your website’s demand. TrustPulse plugin is a leverage for the Woocomerce sites and so for the membership sites.
Moreover, it’s really easy to use plugin options. You can track the listed emails, sales, and how the customers are responding to different campaigns. With the Trustpulse FOMO plugin, you can design your website within a few minutes. How to get started with TrustPulse?
- Install your Trustpulse WP plugin and activate the installation
- See through the campaign options and start making your FOMO notifications.
- Add social proofing to your campaign, add to your WP website, and publish
Pros
- Brings positive results to the e-commerce website
- Social proofing increase the sale
- Also gives the chance to analyze the best social proofing notification
What We Recommend
After viewing all the best WP plugins, you need to find the right fit for your website. Remember the popup plugins are sorely dedicated to stant your conversion rate, the audience are benefited and your business is also saved. For social proofing, Trustpulse will be the best option to go with. Easy operation, and real-time tracking options all are available. So, it’s the best for e-commerce sales.
On the other hand, Bloom is a super intuitive pop-up plugin, that increases your conversion rate, and email opt-in and is also popular for slide-in box popups. It has geo tagging capabilities and simply turns your website visitors into email subscribers. And the vivid display setting of Bloom helps to grab more attention. So, the bloom elegant themes are easy for beginners or pro website owners of any type.
Optinmonster is another deal cracker. This opt-in form also captures more of the audience and lists their email. Ultimately supports the lead generation trend. However, it makes the analysis easy to read. For small business owners to large ones, all can use optinmonster. It has an exit modal, device targeting, page level, and many more features for a higher conversion rate. So, what’s your plan to pick?
Wrap-Up
Here we come to an end with a tour of the ten best WP pop-up plugins. Hope with this read you could learn and decide on what you needed. Popup plugins are the lead gen tools that can make your business, your campaigns or your blogging skyrocketing. So, decide on the best one carefully and get set to build your website in a more audience-oriented way!
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